Having read this policy, if you want to change the way in which we use your data or if you have a question about how your personal information is used please contact the Data Controller for customer information at Drivinginstructors4u.com using the methods below:
What personal information do we collect and hold about you?
When you fill in a form, we only require you to supply the information that we need to provide the service you have requested. We will normally ask you to provide us with:
Your contact details
Details of your bank, credit card or alternative payment provider
Identification details including but not limited to ADI number
Account log in details
Your location information
Information when reporting a problem, submitting queries or comments
How you would like us to contact you
We don’t collect date of birth information, unless such information is necessary for the performance of a contract. When you buy a service from us, we will let you know if you need to provide further information and which information is optional.
When you visit our website, app or register to use our services, we may collect the following information automatically:
Technical information, including the IP address used to connect your computer to the Internet, unique identifiers assigned to your device, your login information, the browser you’re using, time zone setting, browser plug in types and versions, the operating system, device type and platform you are using
Location data and WI-FI usage
Information about your website or app visit that will help us to improve our service. This can include date and time, which products you looked at or searched for, how long you spent on certain pages, resources you accessed and how you moved around the page, how you clicked to, through and from our website or app and any phone number used to contact us.
In our communications with you by email or other electronic means, we automatically collect data relating to:
How you interact with our communications, such as which emails you opened or clicked a link within, and how long the email was opened for
Where you are when you interact with our messages
What type of device, model and operating system you’re using?
This helps us build a better picture of whether our marketing is effective
When you complete a survey, we may collect additional personal information for customer profiling and monitoring purposes, including (but not limited to): age bands, gender, employment status, postcode and email address.
Whilst we mainly use the personal information that you provide to us, we may sometimes use other public sources of information about our customers and enquirers where you have given your permission for your data to be shared. We do this to help us understand more about our customers, to ensure that our public messages are relevant and to make sure that the marketing information we send you, with your consent, is also relevant. We take great care in sourcing this information but if you prefer us not to use your data in this way then please let us know by contacting
Our legal basis for using your personal information
Under UK data protection law, we must have a valid basis for using your personal information and we may not collect store or use information other than as described in this policy. There are four ways we may have a valid basis for using your personal information:
Contract—Most of the information we collect from you is necessary to allow us to fulfil our contract with you or to enter into a contract with you e.g. you provide a billing address when you purchase our service via our website; we may need to contact you to notify you about changes to our services.
Consent—When you register and open an online account with us you will be invited to give us your consent to use your personal information as described in ‘How we use your personal information for marketing’. By opting in you are giving us your permission to process your data using consent as our legal basis. If you have given consent to our use of your personal information, you are entitled to withdraw this consent at any time.
Legitimate Interests—We have a legitimate interest in using your personal information e.g. to ensure that the content on our website and app is presented to you and your device as effectively as possible. If this is our reason for using your personal information, we must make sure that our interests do not override yours and you can object to this use of your personal information. We also have a legitimate interest in exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.
Legal Obligation—Lastly, we have a legal obligation to use your personal information where lawfully requested or required to do so by public authorities.
How we use your personal information
We use the personal information you provide to:
Provide you with the service or information you’ve requested
Handle the administration of your account, payment or confirm your orders.
Alert you about updates to our services
Provide post-sales support and deal with any complaints, refunds or other issues or queries
Contact you to invite you to participate in research
Personalise your experience of our website and app by using your purchases and browsing activity to make recommendations that we think may be of interest to you
Improve our website, app and the range of services and products we provide
Analyse and optimise our marketing activities
Evaluate and improve our existing products and services, or develop new ones
Contact you with your consent to tell you about our special offers and promotions, travel tips and latest news.
Your rights regarding our use of your personal information
You provide us with details of what we ‘can do’ with your data and have the right to manage your choices as detailed in How we use your personal information for marketing.
You have the following rights:
To know that your data is being processed
To access your personal data by making Subject Access Request (SAR)
To have your information corrected if inaccurate by completing this Data Rectification Form
To data portability if applicable
To request that your data be erased, to restrict processing, to object to processing by completing this Data Deletion Form
To be made aware of your rights relating to automated decision making and profiling
Automated Decision Making
An automated fraud assessment may take place to make a decision whether to accept or decline your purchase. You have the right to contest the decision, to express your point of view, and to require a human review of the decision. You can exercise this right by contacting us using the contact details provided.
Accessing your Data by Subject Access Request (SAR)
You have the right to request a copy of the information that we hold about you, this is known as a Subject Access Request (SAR). We will provide this to you free of charge once we have confirmed your identity within 30 days of receipt of your request.
If you would like a copy of some or all of your personal information, please complete a Data Subject Access Form and send it to the Data Controller.
Please complete this Subject Access Request Form, and send via email to the addresses below:
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